In this digital world, optimizing company website for the search engines is a crucial task for any business. With the help of a skilled SEO expert, any business can ensure organic leads and brand recognition resulting an exponential business growth.
What does an SEO expert do?
An SEO Expert is responsible for improving the visibility and ranking of a website in search engine results pages (SERPs). They do this by optimizing various elements of the website, including the content, structure, and technical features, to make it more attractive and authoritative to search engine crawlers.
An SEO expert may perform a variety of tasks to optimize the website for the search engines, such as:
Keyword research to determine the relevant and competitive ones to target to rank.
Optimizing the website’s content, including headings, images, and other elements, with the selected keywords to make it more relevant and useful to users and search engine crawlers.
Optimizing the website’s structure and navigation to make it easier for search engines and users.
Identifying and fixing technical issues that may be hindering the website’s visibility in search results, such as broken links, sitemap creation, robots.txt optimization, and page speed.
Analysing data from web analytics tools like google analytics, google search console to track the website’s performance and identify areas for improvement.
Working with the website’s developers and designers to implement SEO best practices and ensure that the website is optimized for both users and search engines.
Overall, the goal of an SEO expert is to help a website rank higher for relevant keywords in search results and attract more organic traffic. This can lead to increased brand visibility, higher sales and revenue, and a stronger online presence for the business.
Since online digital marketing has become an industry on its own, there has been a huge surge in demand for SEO professionals and current job market trends indicate that the number of SEO openings globally is on an upward trajectory.
What will determine the salary?
The salary of an SEO professional depends on a number of factors. They are as follows.
- Work Experience
- Expertise and Portfolio
- Designation
- Location
- Education/Qualification
As with other jobs the higher or better one is in said parameters, the expected salary will be higher. As for location, the pay will depend on existing industry trends, minimum wages and economic stability of the region.
What is the salary of an SEO professional in Dubai?
(All salaries have been taken from reports in payscale.com)
SEO Team Lead
The monthly salary can range from AED 7,000 to well over AED 12,000. But for beginners the minimum value can be expected with increased variations of up to 15,000 AED depending on company and skill.
SEO Manager
For a manager level post one can expect a minimum salary of AED 15,000 going up to almost AED 25,000. Minimum value variations are highly dependent on former experience, repertoire and skill
SEO Analyst
Starting level average salary for SEO analyst can be around AED 3,000-5,000 AED. I would say 3500 AED will be a good entry level salary for a SEO expert in Dubai.
Now you know the salary that will get for someone who specializes in Search Engine Optimization. Now Check out the top SEO companies in Dubai to look for.